(Note: This rubric is aimed at students on the secondary/high school/college level. Feel free to adapt it for younger years. It would be great if we could assemble a continuum of rubrics for the younger years that vertically align with this one!

Please suggest improvements on this page's discussion tab. Started by Clay Burell on 22 Oct 2007.)

Since blogging is not just writing, but is connective self-publishing, there's more to it than just writing well.

Here are some traits to consider when you look at your own, and others', blogs:


Low Quality
Average
Above Average
Masterful
Technorati
Authority
No authority (if new, this is okay)
Only authority is in blogrolls, not posts
A few reactions discuss the ideas of the blog
Most reactions discuss the ideas of the blog
Comments
and
Conversations
No comments
Few comments, and/or comments are unanswered (no living conversation in the comments about ideas in the post)
Some posts have multiple commenters, comments have substance, blogger carries conversation further
Many posts have multiple comments with substance, quickly moderated and replied to by the blogger.
Writing
Frequency
Posts less than once a week
Posts once or twice a week
Posts 3 or 4 times a week
Posts 5 or more times a week: this person is a writer!
Visual Design 1:
Whole Blog:
(theme,
color, header,
and layout)
Critique:
Critique:
Critique:
Critique:
Visual Design 2:
Blog Posts:
image size
and placement, originality
and ideas,
text formatting,
font size, link visibility)
Critique:
Critique:
Critique:
Critique:
Content 1:
Identity:
Blog Title,
Tagline,
Blogroll, and
About page
give identity, attractiveness,
and “brand” to
blog (hint:
embed your Bloglines public subscriptions
in a text sidebar widget)
Critique:
Critique:
Critique:
Critique:
Content 2:
Writing:
Post ideas are
interesting, have style, economy, maturity, voice, individuality,
polish: we learn
as we enjoy
Critique:
Critique:
Critique:
Critique:
Content 3:
Connectedness:
Posts link to, judiciously
quote, and
extend
(challenge,
qualify, or
extend) ideas
of other online writers
Critique:
Critique:
Critique:
Critique:
Content 4:
Invitational:
Posts invite
readers into conversations
with questions
and other
openings
Critique:
Critique:
Critique:
Critique:
Content 5:
Organization:
Posts are
tagged with categories, categories
are in sidebar, Technorati
tags are in
posts also
Critique:
Critique:
Critique:
Critique: